Hey there girlfriend, let‘s talk about something that affects more of us than you might realize – light bladder leakage (LBL). As someone who has dealt with LBL myself, I know all too well the anxiety, embarrassment, and frustration it can cause. It can make you want to skip your dance cardio class or think twice about that adorable new jumpsuit. But I‘m here to tell you that with the right protection, incontinence doesn‘t have to cramp your style or zest for life!
I recently tried out the underwear from Because Market, a brand that‘s on a mission to empower people with bladder issues with effective, discreet products. In this Because Market underwear review, I‘ll give you my honest fashionista take on how well they work, look, and feel, plus everything else you need to know about this cool company. Trust me, if you‘re looking for a major upgrade from bulky drugstore brands, you‘ll want to keep reading!
Bladder Issues Are More Common Than You Think!
First, let‘s normalize this a bit – if you experience occasional or frequent leaks, you are far from alone! Over 25 million Americans deal with urinary incontinence. While it‘s most common in seniors, plenty of younger folks have overactive bladders too. According to a study by the National Association for Continence, here is the prevalence of bladder control issues by age group:
| Age Range | % Affected |
|---|---|
| 18-29 | 7% |
| 30-39 | 13% |
| 40-49 | 20% |
| 50-59 | 27% |
| 60+ | 43% |
As you can see, this is an issue that spans all generations. Women are more likely to experience LBL than men, often due to pregnancy, childbirth, and menopause. In fact, almost 50% of women over 50 report some level of incontinence!
All this to say – there is nothing to be ashamed about! Bladder leaks are just a normal thing that happens to a lot of bodies. And the great news is, products are getting way better at helping us manage them in style.
What Makes Because Market Special
Founded by two daughters looking to help their father find more dignified incontinence products, Because Market is all about changing the narrative around bladder care. They offer underwear and pads that are a far cry from the crinkly, uncomfortable, "adult diaper" options of the past.
I love that their products are made with soft, stretchy, and breathable fabric that looks and feels just like regular underwear. The built-in absorption technology locks in moisture and blocks odor, so you stay fresh and dry without that bulky, soggy feeling. Plus, the contoured design provides a snug, wedgie-free fit that disappears under clothes.
Another thing I appreciate about Because is their commitment to being a judgement-free, shame-free brand. Their packaging is super discreet (no loud branding screaming "HEY I PEE MYSELF SOMETIMES") and they provide a personalized online quiz to match you with the best products for your needs. It feels like a thoughtful, human approach vs. the clinical, impersonal vibe of other brands.
The Deets on Because Market‘s Undies and Pads
Alright, now let‘s dive into the goods! Because Market has a few different absorbency levels for both underwear and pads. Here‘s the scoop on each one:
Hexa Yukon Underwear
Best for: Light to moderate bladder leakage
Absorbency: Can hold up to 3 tsp of liquid (5-6 tsps is a full void)
Key features: Cottony-soft lining, leak-proof leg gussets, moisture-wicking technology, odor-control
Sizes: XS-XXL
Price: $18 for 20 pair ($0.90 per pair)
I tried out the Yukon undies on a full day of errands and was seriously impressed. No leaks, no smells, and they felt just as comfy as my regular underwear! The stretchy waistband didn‘t pinch and I loved that they come in both black and beige colors.
Catalina Overnight+ Underwear
Best for: Moderate to heavy leakage, or for overnight protection
Absorbency: Holds over 9 tsp of liquid
Key features: Extra front and rear coverage, dual leak guards, rapid-dry core, rustle-free material
Sizes: XS-XXL
Price: $20 for 20 pair ($1 per pair)
If you need more protection for higher volumes or while laying down, the Catalina Overnight+ underwear has your back (and front!). These have saved me on long flights and during allergy season when sneezes catch me off guard. No more stained sheets or damp PJ pants!
Premium Bladder Control Pads
Best for: Wearing in your own underwear for light or occasional leaks
Absorbency: Holds over 4 tsp of liquid
Key features: Contoured shape, individual wrapping, adhesive backing, odor-locking technology
One size
Price: $11 for 36 ct ($0.30 per pad)
For days when I just need a little backup protection, these pads are clutch. I love that they‘re individually wrapped so I can throw a few in my purse. They stay put and are totally invisible under leggings and jeans. The price is also super affordable compared to Always Discreet and other brands.
How to Choose the Right Incontinence Products
With so many options out there, it can feel overwhelming to figure out which products will work best for you. Here are a few tips I‘ve learned:
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Consider your leakage level. Do you have just occasional drips or fuller voids? This will determine the absorbency you need.
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Think about your activities. Will you be dancing, running errands, traveling? Look for features like odor-control, staying power, and discretion.
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Prioritize comfort. No one wants to feel like they‘re wearing a bulky diaper! Breathable, stretchy materials will feel more like regular underwear.
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Don‘t forget hygiene. Keeping the genital area dry is key to preventing skin irritation and UTIs. Look for moisture-wicking and pH-balanced products.
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Try samples first. Because Market offers a free trial pair which is awesome for testing the fit and absorbency before committing to a full pack.
The Bottom Line on Because Market
Girlfriend, I am officially a Because Market convert! Their underwear has been a total game-changer for letting me live my life without constant leakage anxiety. No more stuffing wads of toilet paper in my panties or wearing ugly granny panties!
I love that Because makes products that are not only super effective but actually cute and comfy too. Plus, their message of empowerment and realness around bladder issues is so refreshing. Leaks are just a fact of life for so many of us and it‘s about time we had products that made us feel seen and cared for!
In terms of cons, the only one I can think of is that Because Market is only sold online, not in stores. So you can‘t pick up a pack if you run out last minute. But their subscription service makes it easy to stay stocked up and save money.
Overall, if you‘re looking for bladder leak products that look and feel amazing, I highly recommend giving Because Market a try. With their free trial and money-back guarantee, you‘ve got nothing to lose (except those pesky leaks!).
I hope this Because Market underwear review helps you find the confidence to strut your stuff without fear of LBLs holding you back! Have you tried Because Market before? Let me know your thoughts in the comments.
More Because Market FAQs
Before you go, let‘s answer a few more common questions about Because Market:
Q: Do I need a prescription or doctor‘s diagnosis to order from Because Market?
A: Nope! Because Market products are available over the counter without an Rx. However, it‘s always a good idea to talk to your doc if leakage is a new or worsening issue.
Q: How often should I change my Because underwear?
A: Just like regular underwear, it‘s best to change your Because undies daily. You can toss the used pair and put on a fresh one. No need to rinse or wash!
Q: What if I don‘t like the fit of the underwear I ordered?
A: No worries! Because Market will happily exchange your unopened packages for a different size within 30 days. They want you to love the fit.
Q: Can I wear Because underwear in the pool or ocean?
A: Because undies are super absorbent, so they aren‘t ideal for swimming. I recommend wearing a regular swimsuit bottom and bringing a spare pair of Because to change into after.
Q: How do I deal with bladder leaks while traveling?
A: Girl, I got you! For flights and road trips, I always wear a pair of Because Overnight underwear and bring extras in my carry-on. The odor-control is key for long stretches. I also pack Because pads in my purse for light protection on the go. And don‘t forget to scout out restroom locations wherever you are!
The most important thing is to give yourself grace and roll with the flow (literally). Bladder leaks do not have to limit your adventures!
I hope this info helps you rock your Because Market undies with total confidence. Remember, us gals have to stick together and lift each other up. No shame in our leakage game!
Xoxo,
Your Bestie Fashionista
