Hey there shoe lovers! If you‘re anything like me, you‘re always on the hunt for the next big thing in footwear. Well, let me introduce you to a brand that has been blowing up my social media feeds lately: EGO Shoes. You might have seen your favorite celebs and influencers rocking their sexy boots and strappy heels – everyone from Kendall Jenner to Cardi B has been spotted in EGO.
But are they really worth the hype? I decided to find out for myself. In this in-depth EGO Shoes review, I‘ll be sharing:
- An overview of the brand‘s history and mission
- The key factors that make EGO Shoes stand out
- My personal experience shopping on their website and the quality of the shoes I bought
- Honest customer reviews and feedback from other EGO shoppers
- Styling ideas and tips for rocking your EGO shoes
- How they compare to other popular fast fashion shoe brands
- Answers to your most common questions about pricing, sizing, shipping, and returns
By the end, you‘ll have all the info you need to decide if EGO Shoes deserve a spot in your closet. Let‘s dive in!
The Story Behind EGO Shoes
You might be surprised to learn that EGO Shoes has been around since 2004. The company was founded by Mohammad Fiaz as a small brick-and-mortar shoe store in the UK. However, it wasn‘t until Mohammad‘s son Adeel and nephew Usman took over the business in 2014 that things really took off.
Adeel and Usman recognized the huge potential of social media marketing and celebrity endorsements. They began sending PR packages of their trendiest shoes to British reality stars and bloggers with major Instagram followings. Suddenly, EGO Shoes was popping up all over social media feeds and demand skyrocketed.
According to an interview with Drapers, EGO‘s sales increased by a whopping 200% in 2018 thanks in large part to the brand‘s popularity among celebs and influencers. Adeel told the publication: "The power of celebrity is something I had never seen before EGO. They are the best marketing tool."
The brand‘s focus on affordable, ultra-trendy styles that look like they belong on a Kardashian also resonated with young consumers. "We don‘t use our own designs; we take inspiration from what is popular on social media," Adeel revealed. By working with up to 40 factories and constantly adding new designs to their site, EGO is able to capitalise on micro trends at lightning speed.
Today, EGO Shoes has over 3.2 million followers on Instagram and ships worldwide from its homebase in Manchester, England. The company‘s mission is to "provide the most in-demand fashion pieces to the masses at affordable prices." And based on their legions of devoted fans, it‘s clear they are succeeding.
What Makes EGO Shoes Different
So what exactly sets EGO Shoes apart from all the other fast fashion shoe brands out there? Here are a few of the key things that caught my eye:
Celebrity cachet for cheap
A major draw of EGO is the fact that you can get the exact same shoes you‘ve seen on your favorite celebs and influencers for a small fraction of what a designer pair would cost. For example, the EGO Fiat Ankle Boots, a dead ringer for Kendall Jenner‘s $1190 Prada boots, are just $49.99. Talk about some serious savings!
Constant newness and trend-driven designs
EGO Shoes adds hundreds of new designs to their site every week to ensure they are on top of the latest trends. From square toes to sculptural heels to bold snake prints, they have all the hottest styles as soon as they emerge. You can always count on EGO for a statement shoe.
Inclusive sizing
While many fast fashion brands are lacking in size diversity, EGO Shoes stands out by offering an entire section of wide fit styles for ladies with bigger feet or wider calves. Their size range goes from US 5 to 9, with select styles available in 10 and 11.
Styling inspo galore
EGO‘s website and social media channels are full of outfit ideas showing you how to style their shoes for any occasion. They make it easy to envision how a pair could fit into your existing wardrobe. I love scrolling through their IG for fashion inspiration.
Fast, free shipping
All US orders over $50 ship free with a delivery estimate of 3-8 business days. If you need your shoes in a hurry, you can upgrade to express 2-4 day shipping for $15. It‘s awesome how quick and reasonable their shipping options are.
Risk-free returns
Not sure about a pair? No worries – EGO offers free returns on all US orders within 28 days, as long as the shoes are unworn and in original packaging. You really have nothing to lose by giving them a try. Their return process is super easy too!
My EGO Shoes Shopping Experience
Now, I know you‘re probably curious about the actual shoe quality and customer experience. Well, I‘m happy to report that my EGO Shoes haul did not disappoint! Here‘s how it went down:
The EGO site was having a 40% off sale when I visited, so I knew I had to take advantage. I had my eye on the Kani stilettos, a sleek pointed-toe pump with a 4.5-inch heel and cute ankle strap, but I couldn‘t decide between the hot pink and metallic silver. At $42 down from $69.99, I decided to just get both – such a steal!
I wear a US 8.5 in most shoes and the size guide indicated I should order my usual size, so that‘s what I did. At checkout, I noticed a box to enter a student email for an extra 20% off. Luckily, I‘m still in grad school, so I was able to stack that discount on top of the sale price – score! In total, I spent just over $67 for two pairs of statement heels.
My order arrived in 6 days, which I was pretty pleased with. The shoes were securely packaged in EGO‘s signature shiny pink mailer and black logo box. Pulling them out, I was immediately impressed by the quality. The faux leather material looked expensive, the stitching was clean, and the metal hardware was weighty, not flimsy.
Both pairs fit like a glove and were surprisingly comfortable to walk in considering the height. I‘ve worn the pink pair to a wedding and the silver ones on a date night and got so many compliments. I love how they make even a simple jeans and tee look feel special. And at that price point, I won‘t be crying if they get scuffed on the dance floor.
Overall, 10/10, great experience! I‘ve already started building my EGO wish list for next season.
What Other Customers Are Saying
Of course, you don‘t just have to take my word for it. I scoured dozens of online reviews from other EGO shoppers to get a broader sense of customer satisfaction:
- "I cannot get enough of this brand! I have ordered multiple pairs of shoes from EGO and they always exceed my expectations. Plus, their customer service is top notch." – Tiffany E., Trustpilot
- "I bought the Raya boots and they are even better in person. The gold hardware looks so luxe and expensive. I‘ve worn them so many times and they still look brand new. Highly recommend EGO!" – Jasmine S., EGO site review
- "EGO is killing it with these affordable on-trend shoes! I get tons of likes whenever I post a pic of my EGO kicks. The only thing is I wish they had more size 10 options for us big-footed gals!" – Yolanda G., Google review
On Knoji, EGO Shoes has an impressive 4.5 out of 5 stars from 473 ratings, with over 80% of customers saying they would recommend the brand. Their top-selling shoe, the Ceira Sock Boot, boasts a near-perfect 4.91 average rating from hundreds of buyers. Here‘s a snapshot of the review distribution:
| Rating | Percentage |
|---|---|
| 5 stars | 76.9% |
| 4 stars | 16.7% |
| 3 stars | 2.8% |
| 2 stars | 2.1% |
| 1 star | 1.5% |
As you can see, the vast majority of EGO customers are highly satisfied with their purchases.
Styling Tips for EGO Shoes
Now that you‘re probably tempted to add to cart, here are some ideas for how to rock your new EGO shoes:
Kani Stilettos
- Pair the pink version with a flirty floral mini dress and denim jacket for a casual date night look
- Rock the metallic silver with black slacks, a white blazer, and a pop of red lipstick for a fierce work to drinks moment
Raya Lace-Up Boots
- Tuck in some vintage straight-leg jeans and throw on an oversized graphic sweatshirt for a cool model off duty vibe
- Wear with a plaid mini skirt, opaque black tights, and a turtleneck sweater for a 90s-inspired fall outfit
Ceira Sock Boots
- Add an edge to a flowy floral maxi dress by pairing with the white croc Ceira boot
- Elongate your legs by styling the nude version with black bike shorts and an oversized blazer – Hailey Bieber approved!
Fenton Square Toe Mules
- Make a splash at your next summer event in the green snake print mules with a monochrome slip dress and chain belt
- Keep it casual and cute with the orange Terry cloth mules, denim cutoffs, and a tie-front blouse
I could go on and on, but you get the idea – EGO Shoes are incredibly versatile and can adapt to so many different aesthetics. Have fun with them!
EGO Shoes vs. Other Fast Fashion Brands
If you‘re considering buying from EGO, you might be wondering how they stack up to other big fast fashion shoe retailers. While I think EGO has a lot of advantages, here‘s an honest breakdown of the competition:
- Price: EGO‘s price point is similar to brands like Lulu‘s and ASOS, maybe a tad higher than somewhere like Forever21. But I think the quality and designs are a cut above, especially the statement pieces.
- Quality: In my experience, EGO Shoes hold up better than a lot of other cheap trends brands. I‘ve had pairs from places like SimmiShoes that look ratty after a couple wears, whereas my EGO purchases still look fresh. The materials and construction seem to be a level up.
- Trendy-ness: EGO‘s ability to jump on microtrends is unmatched. If there‘s a new shoe style blowing up on social media, you can bet EGO will have their version up in a matter of days. Brands like Missguided and Nasty Gal are fast too, but more with clothes than shoes.
- Comfort: I won‘t lie, many EGO Shoes have high heels and narrow fits, so they aren‘t going to be your everyday running around shoes. But compared to similar styles from competitors, I do find them pretty forgiving and easy to move in, especially the booties and block heels. With the more dramatic picks, you‘ve just got to embrace the "beauty is pain" motto – totally worth it for the lewk!
- Customer service: EGO‘s no-hassle 28-day free returns and speedy shipping are big selling points for me. A lot of other inexpensive shoe sites make you jump through hoops for returns or have slow delivery. EGO makes it super easy.
All things considered, I think EGO Shoes comes out ahead of the competition in most areas. No wonder all the it-girls are rocking them!
Final Thoughts
Whew, that was a lot of tea to spill on EGO Shoes! I hope this super in-depth review helped shed some light on what this buzzy brand is all about. In case you couldn‘t tell, I‘m a big fan and definitely think they deserve a spot on your shopping radar.
The trendy, celeb-approved designs, accessible prices, and customer-friendly policies make EGO hard to resist. No, they aren‘t going to replace your Louboutins, but if you‘re a fashion lover who likes to experiment with new looks, EGO is such a great resource. I find myself checking their new arrivals page whenever I have a special event or big night out coming up – they always have the statement shoe I‘m looking for.
Sound intriguing? Here‘s my advice: Wait for one of EGO‘s big sitewide sales (they have them often), find yourself a nice promo code, and try out a pair or two that catches your eye. Worst case scenario, you can return them for free. But I have a feeling you‘ll be just as impressed with the style, quality, and fit as I was.
If you do decide to order, be sure to tag me when you post your unboxing on IG – I‘d love to see how you style your new EGO Shoes! And keep an eye out for my next post where I‘ll be styling some of the brand‘s new season drops. In the meantime, happy shopping!
